A cup of health tea, a billion dollar industry Interview with Shen Xianli, Chairman of Wansongtang Health Group, on the Chinese Tea Industry Market
Release time：2024-05-24
Shen Xianli, Chairman of Wansongtang Health Group, was fortunate enough to be featured on the cover of the Chinese tea market in August 2013. The journal provided a detailed report on the Wansongtang brand with the slogan "A cup of health tea, a billion dollar industry". As is well known, there is a saying in the tea industry that 70000 tea factories are less than one Lipton. Although there are many domestic tea industries, most of them are only in the stage of primary processing and product homogenization. And Wansongtang, this health preserving tea with a strong Dongfeng health symbol, has gone through more than ten years of honing and growth, and has embarked on its own glorious journey. Its products are constantly upgraded, researched and developed, processed, OEM, exported to foreign trade, and franchised, not only creating its own brand, but also expanding the health preserving tea industry.
Shen Xianli, Chairman of Wansongtang Health Group, was fortunate enough to be featured on the cover of the Chinese tea market in August 2013. The journal provided a detailed report on the Wansongtang brand with the slogan "A cup of health tea, a billion dollar industry". As is well known, there is a saying in the tea industry that 70000 tea factories are less than one Lipton. Although there are many domestic tea industries, most of them are only in the stage of primary processing and product homogenization. And Wansongtang, this health preserving tea with a strong Dongfeng health symbol, has gone through more than ten years of honing and growth, and has embarked on its own glorious journey. Its products are constantly upgraded, researched and developed, processed, OEM, exported to foreign trade, and franchised, not only creating its own brand, but also expanding the health preserving tea industry.
China Tea Market is a monthly magazine that provides information services for professionals in the industry, offering timely and up-to-date sales promotion information to tea enterprises through a combination of online, magazine, and comprehensive services. Established in 2005, it is distributed to tea enterprises, tea merchants, tea markets, tea packaging enterprises, tea set production enterprises, and tea machinery enterprises. It is distributed through postal mail, office distribution, market distribution, and exhibition distribution.
The article provides a detailed introduction to Shen Xianli, the helmsman of Wansongtang, from the hardships of starting a business to his persistence during his tenure. Under his leadership, the company has always adhered to the path of technological innovation and continuously utilized e-commerce platforms such as WeChat and Weibo to inject new vitality into the enterprise.
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