Countdown | The countdown for the Wansongtang Advertising Slogan Creative Competition has begun! Ten thousand dollar prize awaits your winning entry!
Release time：2025-06-17
2025 marks the 30th anniversary of Wansongtang's establishment. Thirty years of growth and prosperity, embarking on a century-long journey!
To grandly celebrate the 30th anniversary of Wansongtang's founding, the group has decided to launch three major events: strategic root-finding, brand soul-building, and an anniversary celebration. These will run throughout the year, integrated into production, operation, management, and external publicity, continuously building momentum, gathering energy, and pushing the 30th-anniversary commemorative activities to new heights.
——————————————————————————————————————————————————————————
Wansongtang Group Advertising Slogan Creative Competition Submissions will close on June 30th Submissions are closing soon! We have already received over four thousand creative submissions. We invite those who haven't participated to show off your creativity!
Triple Rewards Await
- Best Slogan: 5000-10000 RMB cash (1 winner will be selected)
- Excellent Slogans: 500-1000 RMB cash (5 winners will be selected from non-best submissions)
- Participation Gift: 399 RMB Wansongtang custom gift (To thank all participants for their enthusiastic support and active participation, all participants will receive a gift!)
Submission and Prize Claim Instructions
(Note: Gifts will be sent out after the event, and cash prizes will be distributed after the announcement.)
Get inspired now, don't let your creativity miss the deadline! Use one sentence to brighten the brand and take home the rewards!
——————————————————————————————————————————————————————————
Wansongtang Health Group has been developing for nearly 30 years, the Wansongtang brand has been operating and promoted for 20 years, and the WinsTown overseas brand has also been operating and promoted for nearly 10 years. It enjoys high brand recognition and a good reputation in the market. A good slogan is worth ten thousand pieces of copywriting. To welcome the 30th anniversary of Wansongtang's founding and lead Wansongtang to a higher level of development in the future, Wansongtang has decided to solicit Wansongtang (WinsTown) brand slogans globally with compensation.
I. Introduction to Wansongtang
Wansongtang is a national high-tech enterprise specializing in health products, special medical foods, and functional foods. It integrates technology research and development, production, domestic and foreign trade e-commerce sales, and customized services. It is also a provincial specialized, refined, and new "small giant" enterprise, a provincial manufacturing single-item champion enterprise, and a provincial e-commerce demonstration enterprise.
Inheriting traditional Chinese medicine culture and integrating modern nutritional science, Wansongtang has developed functional tea products, solid beverages, convenience foods, gel candies, pressed candies, capsules, pastes, plasters, and plant drinks in various forms and functions. Inheriting traditional methods and integrating modern technologies, Wansongtang has achieved automated and intelligent production, integrated and synchronized production, supply, and sales, and barcode-based and information-based cloud warehouse management. It has obtained production licenses for multiple product categories, ISO9001 international quality system certification, ISO22000 food safety management system certification, FSSC22000 certification, export food production enterprise registration certificate, US FDA certification, HACCP food safety production certification, CGMP certification, and Halal certification.
Wansongtang's English trademark Winstown is registered in more than 30 countries and Madrid Agreement countries. Through various channels such as international websites, independent websites, cross-border e-commerce, and international exhibitions, products are exported to more than 30 countries and regions in Europe, America, the Middle East, Africa, and Southeast Asia, spreading Chinese culture to the world, telling the Wansongtang brand story, and benefiting the international community with Eastern health-preserving civilization.
II. Interpretation of Wansongtang (WinsTown) Brand Logo
The Chinese logo of Wansongtang is composed of graphics, Chinese deformed fonts, and pinyin deformed fonts. The graphic is composed of the letters WST, symbolizing that between heaven and earth, above the vast sky, Wansongtang soars like an eagle; on the vast land, Wansongtang is like a long river, stretching from ancient times to the future. The overall graphic also resembles an evergreen pine tree, symbolizing the evergreen foundation of Wansongtang. The square graphic with a square and heavy font interprets Wansongtang's upright style of conduct. The overall graphic is mainly green, representing the green and healthy industry that Wansongtang is engaged in.
The English logo winstown means "victorious town" and is a phonetic equivalent of Wansongtang. The trademark is based on these English letters and is deformed. The international streamlined goose feather pen handwritten English font, a piece of tea leaf with oriental charm, represents Wansongtang carrying the ancient oriental civilization and wisdom, along the Belt and Road, organically integrating with Western modern civilization and market. A vibrant leaf represents life, hope, and dreams, foreshadowing the vigorous vitality of the company's international business.
III. Specific Requirements for Brand Slogan Solicitation
1. No infringement or violation;
2. Adhere to originality; AI tools can be used for secondary creation with one's unique thinking and perspective;
3. In addition to providing the slogan, a 200-500-word explanation and interpretation of the slogan is also required for copyright registration after selection;
4. Submission deadline: June 30th.
IV. Evaluation and Rewards
1. Wansongtang's new media brand department is responsible for the preliminary evaluation. The preliminary evaluation results will be reported to the group management for discussion and the final evaluation results will be announced on the Wansongtang WeChat official account.
2. Based on the quality of creation and the degree of modification, the best slogan will be awarded 5000-10000 RMB, and the copyright of the slogan belongs to the company.
3. From those not selected as the best slogan, 5 excellent slogans will be selected and awarded 500-1000 RMB.
V. Brand Slogan Solicitation Form
VI. Reference for Common Brand Slogan Types
1. Concept and Value: Combining the brand name with core values to convey the brand's philosophy and mission.
2. Highlight Features: Directly state the product's core functions, allowing consumers to quickly understand the product's value.
3. Emotional Resonance: Build an emotional connection with consumers through emotional appeals and calls to action.
4. Problem Solving: Directly address consumer pain points in a problem + solution format.
5. Unique Selling Points: Emphasize the brand's core competitiveness and highlight its differentiation.
6. User Care: Express care and understanding for users, building trust.
7. Emphasize Quality: Showcase the high quality of the product through concise language.
8. Call to Action: A clear call to action that encourages consumers to take action.
9. Authority Endorsement: Enhance trust by leveraging the influence of authoritative institutions or brands.
10. Concise and Memorable: Good slogans are typically short, powerful, and easy to spread.
Wansongtang Health Group New Media Department
2025.6.16
Related News
